University Communications and Marketing

Directory

UCM LEADERSHIP

Tammy Ewin
Vice President, Chief Communication and Marketing Officer
330-972-8075
tewin@e-handboka.net

Colleen Lazzaretti
Coordinator Administrative & Communication Specialist
330-972-8075
clazzaretti@e-handboka.net

Marketing Communications

We develop, implement and manage targeted marketing primarily for recruitment and retention of students.

Advertising – General Promotion – Promotional Events – Marketing Plans – Collateral – Digital Marketing – Graphic Design – Branding – Brand Guidelines – Promotional Items – Traffic Management – Trademarking – Licensing – Photography – Enrollment Social Media

External Communications

We develop, implement and manage communication and promotion to external audiences to support marketing function and University strategic priorities.

Media Relations – Crisis Communications – Presidential Email/Speeches/Talking Points – Institutional Social Media – Video – Style Guide – Publication Management – Content – Public Relations – Strategic Priorities

Digital Communications

We develop, implement and manage website design/content and digital communication outreach for internal audiences.

Digest – Zipmail – Campus Email Messaging – yb体育网页版官方网站 Mobile – E-Newsletters – Emergency Messaging – Website Design – Website Content Development and Maintenance